What’s the point of all that traffic you’re (hopefully) getting if it’s not leading anywhere? Maximizing conversions starts with getting back to basics. Try these 3 tips ASAP.
00:59 Add a Pop-Up to Your Website
02:27 Add Testimonials, Reviews, and Logos
03:55 Add a Countdown Timer
RESOURCES & LINKS:
We all want more traffic, more leads, more conversions. And believe me, I’ve tried just about every strategy out there. The average conversion rate for all websites is about 2.35%. But that number changes depending on certain industries, platforms, users, and other factors. Like, what is a conversion? Is a conversion to you someone filling out a form field or giving you the email address? Or is a conversion someone buying a product from your website, which causes the number to change drastically?
The best-performing websites can go as high as 11%. Now, keep in mind, when they’re doing 11%, that’s usually not someone making a purchase, or if it is a purchase, it’s very targeted traffic to a specific landing page. And with so many websites offering similar products and services to you, how are you going to ensure that your website stands out and actually converts? Well, here are three simple and straightforward ways to get you more conversions than you currently had before.
Strategy one, add a pop-up to your website. According to Sumo, the average conversion rate for all pop-ups is 3.09%. An exit pop-up is someone goes to your website, they may browse around, and then eventually they leave. If they’re going to leave, what do you have to lose to offer them a last-chance opportunity to get that conversion through a pop-up? They could just click the X button. You have nothing to lose. They’re going to leave anyways. But 3.09%, according to Sumo, will stay and convert. That means you’re going to get extra conversions by just having an exit pop-up. Do you want those extra conversions or do you not want them? That’s why you should have that last-ditch effort which is called an exit pop-up.
Strategy two, add testimonials, reviews, and logos. In an interview with ConversionXL, growth marketing expert Angie S said, “If quality social proof buffers notable uncertainty, get ready for some remarkable conversion impact, in some cases up to 400% improvement.”
Just think of it this way: Have you ever gone to Amazon, seen a product with little to no reviews or bad reviews, and bought that product? Probably not. But when someone has a thousand plus reviews and they’re over four and a half stars on average, what do you do? You’re probably willing to buy, especially if the price is good and you’re really looking for that product.
So reviews, testimonials, money-back guarantees, free trials, these all put people’s minds at ease because you’re showing them, “Hey, we know our product is so good, we’re willing to offer you the guarantees, the free trials, the testimonials, the case studies, the reviews because this all puts your mind at ease.” And you don’t just do this on your product page, but you also do this throughout your checkout page. So for example, I may have reviews and people having all these ratings on the product page, but when they’re checking out, I may also have a testimonial for that product on that checkout page as well which then helps convert more people into purchasing.
Strategy three, add a countdown timer. Nothing like a little anxiety to drive urgency. According to a study by ConversionXL, one brand increased sales by 33% by using a single limited-time offer with the countdown timer. We found that when we use countdown timers, we usually don’t see 33% lift in conversions but we usually see during the period of that offer more than a 7% or 8% lift. May not seem like a lot, but every little bit adds up.
So for example, you may go out there and you may sleep really well by getting a good mattress or a pillow so that way you have more energy when you do your race. Or you may make sure your helmet is aerodynamic, or you may make sure that your bicycle seat is more comfortable so you can pedal harder longer. These are all examples of how you win in the long run by doing all those little things, because they add up 1% here, another percent there, 2% there, 3% there, it adds up and that’s enough to win and beat the competition. That’s what you need to do to get the edge.
► If you need help growing your business check out my ad agency Neil Patel Digital https://npdigital.com/
►Subscribe: https://goo.gl/ScRTwc to learn more secret SEO tips.
►Find me on Facebook: https://www.facebook.com/neilkpatel/
►On Instagram: https://instagram.com/neilpatel/
#SEO #NeilPatel #DigitalMarketing
Work From Home – Make Money Online With eBay Store
eBay store can offer a fast, easy method to browse your merchandises as well as to regular your offerings on a rather routine basis. This supplies you with the possibility to have a base of interested clients that are regularly upgraded on your brand-new products.How To Establish A Web Presence
When you establish an internet presence in today’s world there is a lot included. Yet here are a couple of easy actions to assist you obtain your consumers at the minimum to rest up and take notice. A vital part to your success on the web is naturally, your web site.16 Keys to Successful Online Marketing
Several times a week, I consult with perplexed service owners who recognize they require to do a better task with their internet marketing; these owners wish to develop professional leads and also generate more profits yet locate internet marketing to be overwhelming. I also talk to long-time marketing experts that find particular parts of internet marketing challenging to grasp.Product Distribution Via Affiliate Marketing
OK! You lastly have an item that is accomplishing some success as well as you believe it might move on if you had the ability to widen the distribution course by establishing an associate program.Content Marketing and Web Analytics: The Yin and Yang of Any Successful Law Firm Marketing Campaign
In the Net age, on-line material advertising is the ideal means for attorneys and law practice to establish their reputations as well as attract brand-new organization. Web web traffic evaluation is the very best way for attorneys and also law practice to gauge the success of a web content advertising and marketing project as well as move on based upon that details. In this short article, Per Casey of Tenrec discusses exactly how material marketing as well as internet analytics are indivisible components of the exact same critical procedure.The Outsourcing Mindset That Internet Marketers Should Adopt
Time is your most useful property. It is possible to achieve extra, and also to create even more while you work less – through removal, automation and also outsourcing. Right here’s exactly how …Internet Marketing? What Is That?
So what is Online marketing? Online marketing comes in different varieties, a few of them subtle and, others bold also bothersome. You’ve probably been bordered by it for most of your on-line life, however just currently, do you want to place a name to it, to examine it, and also, most likely, discover this dark art for your-self.The Role and Impact of Social Media on SERP Rankings
Every Net online marketer understands about the crucial value of social media sites when it concerns the advertising of a service over net. Social media is one of the aspects, which produce traffic towards your website that increases your site ranking in SERPs.