How I Stay Ahead of Google Algorithm Updates


How I stay ahead of Google algorithm updates. Have you ever noticed that Google is constantly making algorithm changes? The worst part is that they don’t always give you a ton of notice when they finally roll one out.

The bottom line is you simply can’t afford to ignore Google or the many algorithm updates that are to come in the future. It’s important to understand that Google’s ranking system actually consists of multiple algorithms. It’s not just one easy-to-understand system. In fact, there are over 200 components that factor into Google’s algorithm.

The next time you hear an update has been rolled out, imagine it’s an entire interconnected process, not just one simple lever being pulled. Here are a few essential tips for staying ahead of Google’s algorithm update so you’ll never get left behind.

RESOURCES & LINKS:
____________________________________________
Google Alerts:
Roundtable: https://www.roundtable.eu/
Google Search Essentials: https://developers.google.com/search/docs/essentials
Semrush Sensor: https://www.semrush.com/sensor/
Crazy Egg: https://www.crazyegg.com/
Ubersuggest: https://neilpatel.com/ubersuggest/
____________________________________________

Step one, set up Google Alerts. Tracking every single update that Google makes can be exhausting, but you can’t afford to miss out on the big core algorithm update. With Google Alerts, you’ll receive a notification directly in your inbox whenever algorithm updates are mentioned online, giving you enough time to prepare and tweak your SEO strategy if needed mentally.

Another great way to stay on top of algorithm changes is to follow Google Search Liaison on Twitter. Its official account essentially does what Google Alerts does, but tracks social media mentions instead, and while we’re on the subject of Google, user tools such as Search Console and Use Google Analytics, they can help you identify unusual traffic activity as well as random spikes or dips in conversion.

Major traffic or conversions changes could indicate that your SEO has been affected by an algorithm change. It could be positive or negative. From there, you want to check out blogs, like search engine Roundtable and search engine Land, which typically covers what’s happening, and I also cover them on neilpatel.com.

Step two, avoid Blackhat SEO practices. It’s got a spooky name for a pretty good reason. Some of these practices might just help you gain a short term advantage, but it won’t last long and it could even lead to penalty which could seriously harm your business’s long term chances of ranking high on Google. You might even get blacklisted. Google’s pretty smart. They can recognize when you’re up to no good. Instead, read through Google Search Essentials.

Step three, optimize the user experience. Every update has one overarching goal: to show users the sites they love that provide the most helpful information and that are most beneficial. Look, a bad user experience can be disastrous for your traffic.

Ensure you also have a comprehensive internal linking structure, a fast-loading website, and quality content. You can use tools like DeepCrawl, BuzzSumo, Found, and more to see how your website is performing, and you can use tools like Crazy Egg to create a heat map that shows you where people are clicking on your website and where they don’t, and you can use this data to improve your user experience as well.

Step four, keep your content fresh. I did not follow Google updates that much. Why? Because they happen so often and so quickly that it’s almost impossible for me to anticipate everything that Google will change fully. What I did was I started prioritizing creating exceptional, user-friendly content and stuff that my audience actually wants to read.

Step five, use tools that determine what updates are affecting your website. Notice a decline in traffic as of lately? It might not be a random fluke. It might have been an algorithm change. Here are two tools that can help you identify what the heck went wrong.

The first is check out Google Search Console. It contains a ton of awesome resources that you can use to diagnose common performance issues and identify potential algorithm penalties.

Then the other tool that you have, Semrush Sensor. This tool breaks down what is changing for each industry when it comes to algorithm updates.

With these five strategies, you should be good to go and ready for whatever Google throws your way, and if you want even more help, check out my ad agency, NP Digital, where we help companies with their Google problems and heck, all their digital marketing problems.


► If you need help growing your business check out my ad agency Neil Patel Digital https://npdigital.com/

►Subscribe: https://goo.gl/ScRTwc to learn more secret SEO tips.
►Find me on Facebook: https://www.facebook.com/neilkpatel/
►On Instagram: https://instagram.com/neilpatel/


#NeilPatel #GoogleUpdates #SEO #AlgorithmUpdates

How To Improve Your Website To Market Your Business

Creating a site for your organization might appear like a daunting task, however once you make a decision on the direction you would certainly like your web site to have the concepts will certainly begin to stream. Remember that your business web site is a reflection of that you are as well as just how you intend to present yourself to consumers. Your service site should provide information and be visually enticing.

Avoid These Pitfalls When You Start An Online Business

Many individuals have actually prospered in producing an added revenue as they begin an online service, part-time. So can you if you follow these must-do actions.

Building Careers

For over a years the web has actually been building professions for countless individuals which number is progressively raising daily. Individuals have been gaining a full-time earnings with the aid of the web while some are material with a part-time earnings.

Four Things to Consider When Configuring Your Website For SEO

On the internet advertising and marketing is much various than simply one year back. Google’s Panda formula has made relevance, freshness, and individuality all important parts of obtaining a web website a high ranking. Below are 4 things you can do to boost your chances of being on the very first web page of a Google search.

The Benefits of Online Marketing for Your Local Business

If you are a business owner, say of a chain of pizza stores, you normally have to target regional clients. Yet moreover, you ‘d wish to expand your market past your regional customers.

The Internet Business: Online Income Generator

Exactly how to utilize the net to produce an income. Discover out by reviewing this write-up.

Tips For Conducting Webinars

In my quest for knowledge, or often just requiring to do something, I register to go to a webinar. They are being made use of increasingly more. Webinars are a great method to show a services or product, whether to the possible end customer or the product and services supplier.

How To Make Money From The Internet Legitimately

With the international financial downturn still essentially, making joblessness and also lack of income expand to a high level individuals are frantically looking for alternative means to earn money to pay for their costs. Lots of people are searching for means online to generate income due to absence of work chances in your area in their country or to supplement their inadequate earnings. Though there are genuine means by which individuals can make money from the net new comers to generating income online can easily obtain lured by scams being advertised as very easy as well as fast ways to make lots of money online.

You May Also Like

Do NOT follow this link or you will be banned from the site!