Bryan Driscoll from Motivated Leads & the Eat Sleep, and Invest Podcast interviews Neil Patel to discuss how to create user-focused content.
1:33 Most Important Part of SEO
3:17 Pillar vs. Detailed Blog Posts
6:55 AI Content
7:26 Making Personalized Content
9:42 Link Building
14:57 Bringing the Right Audience to your Site
17:42 Business Goals
18:35 Blog Emails
21:32 Social Media
22: 41 Neil’s One Tip
RESOURCES & LINKS:
Motivated Leads: https://www.motivatedleads.com/
Eat, Sleep, Invest Podcast: https://podcasts.apple.com/za/podcast/eat-sleep-invest/id1593416203
The most important part of SEO is providing the most value to the user. At the end of the day, the sites that have the best content, the best experience, the best product, the best service are the ones that are going to win. For example, you can optimize the site however much you want, but if everyone’s searching for cheap laptop and you’re offering the same laptop, you’re offering the same laptop as me, but you’re at a $1000 and I’m at $500, I’m the one who’s going to eventually rank high because everyone’s like half the cost for the same product. So everyone’s going to be clicking on my listing and buying from me. That’s an example of like, it doesn’t matter how much you optimize, right? It is important, don’t get me wrong, but a good product and service really goes a long way.
Links are super important. Think of links as votes. The more people voting for a president, the more chances are that president wins. They say, the reason I say chances is because it’s also state by state basis where winner takes all in the United States. But generally speaking, for most elections, it is whoever gets the most of votes wins. Same with the internet. Whoever gets the most votes on the internet, a vote being a link. So the more websites that link to yours, the better off you are. But there are some caveats to it. If I was running for presidency and Obama went out on the campaign and said, I’m voting for Neil, you should you know, elect him and then President Bush came out and says, I’m voting for Neil as well, you should go and vote for him. Those are people who are known to be in politics and were presidents. So if they say hey you should vote for Neil, there’s more likely chance that I’m going to, those votes count for more. Even though they apply for one vote, they really sway a lot more people because they’re ex-presidents. So that’s an example of how you want to get a quality link.
In Google Analytics there’s something called first touch and last touch. It’ll actually show you what caused someone to first come to your website and then convert and what cause them to convert or what did they see right before they convert it. So then you can see like some of these informational keywords that are top of the funnel that really help get people into your community and then you can end up going down and then you can see what are the keywords that really drive the majority of the sales. But you need both, right?
I don’t really look at like what new algorithm update they’re going to do. I found that the key is you just do what’s best for the user and you win in the long run. Short run, sometimes you get dinged but long run you typically win. Do not obsess about an algorithm update obsess about the user Because that’s what Google’s doing. So if you obsess about the user you’re focusing on the right thing, not the wrong one.
Create content. If you don’t create good content, you’re not going to rank well. Be patient. You know like even if you do SEO, whether you do it yourself or hire someone or doesn’t matter, don’t expect the world within three to six months. You got to be patient, you got to be consistent, you got to do it for years and you’ll really crush it. But you got to be patient.
► If you need help growing your business check out my ad agency Neil Patel Digital https://npdigital.com/
►Subscribe: https://goo.gl/ScRTwc to learn more secret SEO tips.
►Find me on Facebook: https://www.facebook.com/neilkpatel/
►On Instagram: https://instagram.com/neilpatel/
#SEO #NeilPatel #DigitalMarketing
The 4 Things That Really Get Your Customers Excited
In our regular, day-to-day lives, we placed a great deal of power right into getting seen by people we wish to obtain a little closer to. When it pertains to our business-selves though, most of us do not make the effort to see to it we’re doing everything we can to be a lot more eye-catching to our customers. Certain, we flash around our lovely logo design and see to it our web sites are drool-worthy. But are we actually doing every little thing we can to obtain our customers thrilled? Clients want to be wowed. They want you to place on a show for them and also do points that will keep them returning for more.Not Affordable Is Never a Word
Marketing, no company can live without it. One way or an additional, whether it is simple or complex, a service proprietor have to take this term into consideration if he/she wished to make it through for a lengthy duration of time. The term itself might cost you a little bit less than a centavo, but oftentimes maybe as costly as your super-powered cars.Beginner Marketing Mistakes
What to prevent when getting begun online. Develop success online one step each time.Finding A Niche In Internet Marketing
You have chosen to develop a Web marketing organization, however what are the initial steps? One of the initial products on your “to do” list is to deal with discovering a specific niche that is within your interest. Locating a specific niche can be one of the hardest steps in the entire process of producing an on the internet organization.Five Web Analytics to Improve Site Performance
In order to make use of that information successfully, you need to pare down the metrics you’re looking at to a workable variety of crucial performance indications that will truly show you just how your site is doing. A lot of online companies already track the variety of site visitors who arrive at the different web pages of their website which’s an essential number to recognize, but a lot more crucial is what those visitors are doing while they’re there.Internet Marketing: How to Determine If Your Market or Niche Is Profitable
The very first step in Online marketing is locating a lucrative market or niche. It is the structure to establishing an effective online company. This short article details the steps you can require to check if the marketplace you’re targeting is undoubtedly successful.Web Marketing Solutions Can Build Up Web Sales
Internet marketing services have actually been confirmed to boost sales for web sites. Internet marketing is a widespread method that local business owner these days use to market their services or products.How Do I Know What People Are Searching For?
When it concerns internet advertising and marketing, keyword phrases are whatever. They will certainly be among your best tools that will identify whether you win the market or not. If you utilize the best ones, net customers will locate you with ease. If you utilize the incorrect ones, you will be invisible on the net. How is this so?