The biggest social media opportunity that you aren’t leveraging? How often do you log into LinkedIn? Well, I bet you it’s not enough. LinkedIn has over 830 million users in over 200 countries. If you’re trying to market in the B2B world, you have to use LinkedIn. It’s the biggest social network out there that just focuses on B2B. And even if you’re in the B2C realm, you can still promote there as well, because keep in mind people on LinkedIn are also consumers.

RESOURCES & LINKS:
____________________________________________
LinkedIn: https://www.linkedin.com/in/neilkpatel/
Ubersuggest: https://neilpatel.com/ubersuggest/
____________________________________________

Now, out of those 830 million users only 3 million share content according to Kinsta. That really is a tiny ratio. That’s less than 1%. To give you a comparison, Instagram has roughly 1.2 billion users. Out of those 1.21 billion users roughly 87% are creating content according to True List. Can you see the issue here? LinkedIn has a ton of users, but way less engagement. LinkedIn has tons of users, but less than 1% create content. While other social networks have much more content because their users are much more active when it comes to creating content.

But here’s what you don’t accomplish on Instagram, TikTok Facebook and most social networks, when you create content it’s hard to get all your followers to see your content. Why is that? It’s because you’re competing with a lot of other content producers. So the algorithms can pick and choose what they show people because they’re being flooded with content. But with LinkedIn, not really. They don’t have the luxury to be as picky about what content they showcase. They just need more of it. So whatever they get, they’re happy with it and they just accept it.

Now, that doesn’t mean every piece of content you post is going to go viral. It just means you have a higher likelihood of it spreading and getting more people to see it. And of course, if the content is good, it’ll be easier to go viral on LinkedIn. So how do you do well on LinkedIn with your content?

First off, write stories. Whether you’re just giving tips or just sharing experiences, well stories on LinkedIn.

Second, I want you to upload videos. YouTube, Facebook Instagram and TikTok. They all love video content, but so does LinkedIn. The issue is most people don’t upload video content to it. Now, of course, you can’t use the same dancing meme type of video that you do on TikTok, but that video that you post on LinkedIn doesn’t have to be professionally edited or even professionally film. The content, the message that you are trying to convey across just needs to be professional and educational versus something that just contains humor. I like posting videos on LinkedIn at least three times a week and make sure your videos are less than 10 minutes long.

Third, post carousel. If you aren’t sure what Carousel are, check this out. It pretty much is multiple images that convey a specific point. For example, the one I showed you breaks down five steps to becoming successful. My first tip is about starting a blog and then I go into many more marketing tips such as start an email list because every dollar spent on email marketing companies earn $42 on average. I could take that same carousel, save it as a pdf and then upload it to LinkedIn. It creates the same effect. You’ll get lots of engagement as LinkedIn users love that type of content.

Fourth, promote your own site. From offers to blog content. Talk about anything you’re selling. Don’t feel ashamed to self promote. If you don’t promote, you won’t generate any income. Even if it doesn’t get as much engagement as your other content, it’s fine. Something’s better than nothing.

Last but not least, try LinkedIn ads. You won’t be able to spend as much as the other platforms as they don’t have as big of a reach but if you can make your ads profitable, great. Use them for their maximum potential. I use them to promote webinars. It’s great because I can run super targeted ads to my exact customer I’m targeting.


► If you need help growing your business check out my ad agency Neil Patel Digital https://npdigital.com/

►Subscribe: https://goo.gl/ScRTwc to learn more secret SEO tips.
►Find me on Facebook: https://www.facebook.com/neilkpatel/
►On Instagram: https://instagram.com/neilpatel/

https://youtu.be/PF14kyW1LP4

#SEO #NeilPatel #DigitalMarketing

Internet Marketing Basics – Simple Steps to Build Your Online Business From Nothing

Building your net marketing can be easy. From the ground up, you can set up and expand effectively your home based on the internet service, as long as you know the fundamentals. All companies online, somehow, have to make use of on the internet advertising to become successful.

2 Ways To Prevent Joint Venture Failure

Joint endeavors (JV’s) online are a great means to increase your bottom line without doing much job. You do not have to invest money on advertising and marketing, you don’t have to build a list, and you don’t have to include any type of records or lawyers in the entire process. Doing a JV online is so simple that anybody can do it.

Internet Marketing Basic Tactics and Techniques for Beginners

You can make quick and simple money online no matter of your expertise and experience as a newbie in web marketing. But first, you have to adapt the best state of mind. You can never make fast and very easy cash without tough work despite the nature of internet services.

Internet Marketing – Basic Facts to Increase the Productivity of Your Website

The majority of times, the most effective remedy to enhance the performance of your web site to boost your online marketing service profitability remains in recognizing as well as adhering to the essentials. Here are some of the essential things that are frequently overlooked by web marketing experts, but are shown to supply efficient results: The Worth of a Basic Domain Call In picking the domain of your internet site, you will benefit much more from keeping it easy. Make it a point that your domain name contains your significant search phrase, and also one that your targeted web traffic can quickly remember and encode in their internet browsers.

3 True Reasons Why You Should Do Joint Venture Marketing

If you’re not keen on the idea of joint endeavor advertising and marketing, after that I believe that you must be. You can do a lot of good with joint endeavor advertising, and it can assist you to achieve every one of the objectives that you are searching for in your net service. Joint ventures (JV’s) are just an additional way to gain even more sales and also earnings for your online business.

How to Simplify Starting Your Own Internet Marketing Business

Beginning your very own online marketing business can be simple, where you can make your revenue quickly. The key is to take the time to discover the essentials. Your preliminary financial investment of time and initiative will certainly pay handsomely as you gain a stable circulation of revenue from your online service.

2 Ways To Have Joint Venture Success Simply And Easily

Starting a joint venture with somebody is a wonderful method to enhance your total sales and also profits for a really little expenses. Online, you can obtain entailed with a joint venture right away – in the type of an associate program. Currently when approaching possible joint endeavor partner, you will intend to use them even more of a compensation than what your existing affiliates are receiving.

Blogging For Business In This Economy, Man Please Give Me A Break

I obtain a lot of concerns from individuals asking exactly how to blog in this economic situation & achieve success at it so I made a decision that it would be a great concept to compose this message. The main concept right here is to help you lose some light on your blog & bring life to it.